The leading company for retail support outsourcing service
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Retail Support And Sales Promotion Outsourcer

Energetic sales staff that greet customers in home electronics volume retailers, supermarkets, home centers and drugstores. Sales staff that take over for the client’s sales reps, making rounds of individual volume retailers and general merchandisers, conducting marketing and various types of surveys. These are the kind of retail support people that Backs Group provides for its clients on an outsource basis.
Backs Group refers to marketing, sales, and other work that requires customer interaction as "orange collar" work. While "white collar" refers to office work, and "blue collar" to light duty work, orange collar is the type of position that requires a high level of interpersonal communication skill.

Characteristics of orange collar staff

By training these highly skilled orange collar staff and utilizing them to their fullest, Backs Group provides an invaluable service as a retail support and sales promotion partner for its customers.

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